Digital Lead Generators

Finding prospects is difficult and converting them into sales even more so.

Our team of experienced marketing and design professionals will work closely with you and your business to accomplish your goals and turn your website and online presence into a lead generation tool – expanding your market and increasing your customer base.

Join the over 50 companies across Eastern Ontario that have thrived with Digital Main Street.

Who should apply

Anyone looking to work on the specific challenge of Lead Generation.
Anyone excited to revitalize their online presence and brand.
Anyone looking for a hands-on and collaborative experience with their paid ads, social media, or email strategy.

DLG now provides Shopify Product Subscription Integration

Provide your customers with convenience, create a consistent revenue stream, and elevate your business's potential.

Contact us today to explore how our Shopify Subscription Integration Service can transform your Shopify store.

Learn More

Our Services

Utilize digital advertising to further drive leads to your website. With DLG, we create targeted campaigns, optimize your analytics, and enhance your ads strategy to generate paid and organic traffic to your business.
Types of ads:
- Google Ads
- Facebook Ads
- Instagram Ads
- LinkedIn Ads & InMail Ads
This service includes:
- Audit of current paid ads
- Creation of paid ad strategy
- Identify target keywords/audiences
- Develop & launch ads
- Monitor performance & optimize
Maintaining a social media presence is integral for businesses to develop a strong connection with their followers/customers and gain potential revenue. However, social media can be extremely time consuming for business owners and that is where DLG comes in. The DLG team will manage your social media platforms and integrate effective strategies and campaigns to drive leads and sales.
This service includes:
- Social media audit & strategy
- Content creation with client collaboration
  - Graphics, posts, copywriting, stories
- Scheduling
  - Content calendars, digital tools, posting/publishing
- Engagement
  - Tracking, following, liking, commenting, messaging, sharing
A company’s brand and voice is represented in all aspects of their digital presence. DLG provides copywriting services and support for various channels to ensure brand consistency, clear messaging, and effective marketing language to captivate audiences into more sales and leads.
This service includes:
- Monthly blog writing
- Email marketing
- Social media graphics and captions
- Advertising
- Website content
  - Optimize and create pages
- On-page SEO
  - Headings, meta-descriptions, keyword implementation
Email marketing is an extremely powerful tool that builds strong connections with loyal customers and tracks direct sales. DLG will create effective campaigns and strategies to grow your subscriber base and reach revenue goals.
Tools we utilize:
- Mailchimp
- Klaviyo
- Mailerlite
- Shopify
This service includes:
- Audit or account set up
- Automations/flows website pop-ups
- Template creation
- Audience segmentation
- Monthly campaigns
  - Promotions, launches, re-targeting, surveys, direct sales
In order for your website to be an effective tool for your business, it must be updated regularly and keep up with current SEO strategies. The DLG team will ensure that your website is functional, up-to-date, and optimized - focusing on target keywords, increasing traffic and converting sales.
This service includes:
- Website and functionality audit
- Audit of current SEO strategies and current Google rankings
- Content updates
- App support and integration (Shopify, Wordpress)
- On-Page SEO (see Copywriting)
- UX/UI functionality improvements
- Website loading speed optimization
- Link building and outreach
- Image alt-text

Hear From Our Clients

"Launch Lab's DLG team is fantastic! Working closely with us they have identified key marketing initiatives, created effective content on a variety of platforms, optimized our website's performance and put systems in place to assess the effectiveness of those initiatives. They are wonderful to work with and I enthusiastically recommend them!”

— Cathy Brown,
Perth Brewery
"Awesome experience working with the team at Launch Lab's DLG program! They are always very responsive and continuously give us suggestions to improve our online presence in the craft cider industry. They polished our social media by developing cohesive branding across platforms and increased our reach and engagement which converted directly into e-commerce sales. Definitely recommend them!"

— Charlotte Dobosh,
County Cider Company
"I have been working with the DLG Team for over a year now, and they continually impress with me with the value they add to my business. Their marketing efforts focus on ads, content marketing, social media marketing and more. Over this period of working together, we have experienced significant growth and return on marketing investment. As a founder and CEO, they have helped free up my time from marketing efforts in order to grow the business. I would highly recommend DLG to other small businesses in need of amplifying their marketing efforts."

— Kyle Dine,
Equal Eats
“Having the opportunity to work with a team of professionals from the Digital Lead Generators (DLG) has been a game-changer for ActivKare! The team has increased traffic resulting in more engagement and has most importantly increased our sales! I highly recommend the DLG to any small business owner struggling to keep up.”

— Karen Brunet,
ActivKare
“Keeping our social media accounts and website updated is a daunting task for us. Launch Lab DLG does everything - with almost no time or effort from us. The best part is that we could completely trust their team to revitalize our social media accounts and website with imagination and consistency.”

— Sandy Grella,
Lanark Cedar/TimberTough Products
"The DLG team demonstrated open collaboration throughout the lifecycle of our project. They developed tailored marketing strategies based on best practices that I could implement and understand. Strong communication is a core feature of the DLG team, and I highly recommend them to any small business wanting to elevate their online brand. The DLG team earned my trust."

— Will Spencer,
rND Bakery